Princeton Place Brand Guidelines
The Princeton PLace identity system is comprised of:
The Logo
The LogoType
The LogoMark
The identity system must be used on all corporate stationery items: letterhead, envelopes, business cards, and communications materials.
Area of Isolation.
To create maximum impact, the space around the logo should be free from other text and graphics. The area of isolation is the designated clear space around the logo no matter what size the logo is placed. When placing the logo on any material, the area of isolation must be accommodated. The guides represent this safety area.
In any of the versions of the logo, the area of isolation is based on X, which is the cap height of the P in the logomark. The area of isolation is 1/2 X.
Color
Color Application
The distinctive shape of the Princeton Place logo is further distinguished by its color. Color plays a significant part in shaping the Princeton Place identity. The color palette consists of two primary colors. The preferred reproduction is in matching inks. Swatches should be used for visual match in offset printing and other reflective reproduction techniques. Use the full color treatment of the logo on fields of white whenever possible, as this maximizes the impact of the brand and more effectively supports brand recognition.
Where it is not possible to use the full color treatment of the logo, a reverse treatment of the logo on fields of color and one-color black presentations of the logo are prefered. The black-and-white logo is used for applications that do not warrant the expense of color reproduction or when convention calls for black-and-white reproduction. In one-color marketing and product literature, the ideal one-color application of the logo is reversed to white on a field of color.
Reverse Treatment
The black & white logo is used for applications that do not warrant the expense of color reproduction or when convention calls for black & white reproduction. For example: instruction manuals, black and white advertising, one color labels, etc.
Color Specifications.
Use the full-color treatment of the logo on white whenever possible, as this optimizes the impact of the brand and more effectively supports brand recognition. For maximum visibility, the full-color logo should appear on a white background. It is also very effective when shown in white reversed out of the primary palette.
Electronic & Video
Color created through transmitted light on a monitor or a television screen is composed of three primary colors: red, green and blue (RGB). RGB color is produced electronically, the overall color quality will tend to be more vivid than the printed color.
Please note: electronic color is more subjective than printed color. Temporary changes of light source, reflection from adjacent objects, manufacturer and age of screen all affect the color appearance.
Primary Color Palette
The color palette consists of three primary colors. Please refer to the chart below when using Princeton Park primary colors. If the piece is part of a four-color process reproduction, the colors should be created with CMYK screen tints. If the identity is part of an electronic medium such as the web, broadcast or PowerPoint, the colors should be created with RGB values.
Secondary Color Palette
Use the full-color treatment of the logo whenever possible, as this maximizes the impact of the brand and more effectively supports brand recognition. The secondary color should be used sparingly and only as accents to the primary colors, never to be used in the logo. This color is to be utilized in secondary relationships to the primary palette. The secondary color can be used for typographic hierarchy and pacing in materials.
Master Color Libraries
Usages to Avoid.
Typography.
Typography.
The typographic style relies on a primary typefaces of Arquitecta Bold, and uses a secondary typeface, Henriette Bold for headlines, sub-headline applications and pull quotes. The Henriette family should primarily be used for body copy. These typefaces are to be used for corporate applications such as the letterhead system and business cards, form titles, and signage. In addition, digital and print advertising should utilize the same typeface — except for campaigns.
Arquitecta Bold can be purchased at myfonts.com
The Henriette family of faces can be purchased at adobe.com
Logo Files
File Types.
Choosing a File Type
The correct use of the Princeton Place identity is one responsibility we all share. Reproduction artwork is provided for easy use. Before choosing the file format, confirm the final use of the logo.
Vector Files
Vector files are used for print reproduction and for incorporation into Microsoft software applications (e.g. Word and PowerPoint). Vector files may be scaled up and down within an unlimited specified size range. (EPS, PDF).
Bitmap Image Files
Bitmap files are composed of pixels for use on a display screen. These files are composed in CMYK (cyan, magenta, yellow, black) & RGB (red, green, blue) for use in interactive, video or TV applications. These files should not be enlarged, as a jagged edge will appear. Never use a bitmap file for print reproduction. (JPG, PNG)
Logo Libraries
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Logo
Princeton Park Logo
This collection of logos should be utilized when referring to the Princeton Park apartments. -
LogoMarks
Princeton Park LogoMark
This logo mark represents the Princeton Park apartments without the logotype.
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LogoType
Princeton Park LogoType
This logotype represents the Princeton Park apartments without the logomark.
Website Promotional Copy
Designed for your life
See Our Floorplans
Inside home and out
Learn About Our Ameneties
Idyllic residential setting
Explore Our Neighborhood
Makes Perfect Sense
Who needs the hassles of owning a home? Look around, does an easier, more relaxing lifestyle make sense for you? Princeton Place removes the worries of homeownership so you can spend more time living life in a place that feels like home.
The Good Life
When it comes to Cuyahoga Falls apartment options, Princeton Place is different. In the others, you’re likely in close quarters that can get uncomfortable. At Princeton Place, you live in a spacious single- or two-story apartment home with your own attached garage. With nobody above you and nobody below, peace and quiet are a way of life. No matter the floorplan, it’s open and bright with more than enough room to spread yourself out. The bedrooms are big, the kitchen is uncluttered, and a host of modern amenities make you comfortable.
Without ownership responsibilities, you have extra time and with your floorplan, you have a lot of space. Now gather your friends and family; cozy up to a good book; or even tinker around in the garage. We promise at Princeton Place you’ll forget you’re renting and think you live in your own suburban single-family home.
Lease your space at Princeton Place. Check out the floorplans and choose your 2-bedroom, 2-bath single- or two-story apartment home.
Neighborhood
Where You Belong
Imagine your perfect community. The one with well-kept homes and a warm suburban energy. The one filled with new friends and familiar faces. The one located just minutes from the highway. Can you see it? That’s the good life at Princeton Place.
Just Around the Corner
Princeton Place was built in Cuyahoga Falls because it’s one of the easiest places to live in Northeast Ohio. Cuyahoga Falls offers quick access to the highway, as well as everything you want and need from your town.
There are a host of dining options for you to keep trying new tastes. You can shop for your essentials and stop by one of the town’s many specialty stores. You can run, walk or bike in one of the 25 neighborhood parks or play a round (or two) of golf. Simply, Princeton Place in Cuyahoga Falls is perfect for you to make your memories.
Amenities
All the Amenities (None of the Responsibility)
Whether you’re hosting the family, hanging out or working from home, Princeton Place offers a full-range of amenities that lets you do so in style. Every Princeton Place apartment home features an open-concept design, with high ceilings, that’s as functional as it is beautiful. Enjoy top-of-the-line finishes, modern appliances, a private patio, and spacious storage with oversized closets and a full pantry. That’s just the inside.
Outside the apartment, you can enjoy the residents-only clubhouse to host a party, sit by the fire, shoot some pool, or grill out. There’s Bocce Ball, Pickleball and room to toss a ball around with the dog.
It’s all done to make Princeton Place your apartment your home.
(Amenities List)
Princeton Place is now leasing, so get your space while you can.
Location
Coming and Going
Whether you’re heading to work or to the airport to head out-of-town, Princeton Place is located to make getting there easy. Set between Routes 8 and 91, and a few short minutes from I-80, 77 and 271, Princeton Place offers fast access to Cleveland, Akron or wherever you need to go.
Princeton Place is now leasing, so get your space while you can.
Find Your Apartment Home
Find the perfect rental apartment to send you off each day and welcome you home.
Lease your space at Princeton Place. Check out the floorplans and choose your 2-bedroom, 2-bath single- or two-story apartment home.
